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What's the Difference Between UPF and SPF?

If someone tries to sell you SPF clothing to protect your skin from the sun, run for the hills—or at least to another store. That’s because there is no such thing as SPF clothing. SPF is a designation used for sunscreen and lotions. UPF is the designation for clothing and...

How to Travel More Sustainably

You love the world. You want to travel the world. But you also want to make as little an impact as possible—or even leave things better than you found them. That’s what traveling more sustainably is all about, and here come several tips to help you do it. Pitch a...

Why Vapor Apparel Is the Best Sun Protective Wear

We know what you’re thinking, based on the title of this blog post alone. You’re expecting to get one of those blah-blah articles that just sits around telling you how great our clothing is and why you should buy it.  That’s not how we play. For starters, we don’t just...

Reeling in the Big Catch: A Beginner's Guide to Fishing

Woohoo! If this guide has caught your eye, you’re thinking about embarking on that thrilling adventure known as fishing. Reeling in a magnificent catch can be thrilling indeed, but many say there’s much more to it than that. Fishing can be a meditative sport that gives you a chance to...

6 Favorite Fall Foliage Hikes for Families

You know that “America the Beautiful” song that talks about purple mountain majesties and amber waves of grain? It needs a line about splendid fall foliage in there. Our country veritably explodes with premium leaf-peeping ops every autumn.   While fall foliage hikes in the U.S. are plenty, we narrowed...

10 Best National Parks for Families

National parks are a goldmine for nature-based activities and a place to start your child's lifelong connection with the outdoors. You really can’t go wrong with any of them, but there are a few gems just too good to pass up.  What makes a kid-friendly national park? For us, it’s the...

Back to School: Dressing Your Kids for Sun Protection

Is your kid absolutely thrilled to go back to school? Well, great. Then you don’t need to read this article. But if they’re not, you do. Getting your kid enthused about school can be tough after a summer of lazing by the lake, shimmying up trees, or collecting slimy new...

Most Popular Outdoor Activities in 2021

If there's one positive thing the pandemic brought us, it's a greater appreciation for the outdoors. Outdoor activities became our collective saving grace when many desperately needed a change of scenery. If you're looking for some inspiration to keep that love-of-the-outdoors momentum going, you've come to the right place. Here...

10 Questions About Sun Protective Wear

Wherever the outdoor fun takes you, that’s where we want to be. We take the worry out of being in the sun so you and your crew can play all day. Here is what you need to know about performance UV protection clothing to keep you sun safe. 1. What...

Beginner's Guide to Paddleboarding | Sun Protection Active Wear

A Beginner's Guide to Paddleboarding Learning to paddleboard is just like learning to ride a bicycle. Okay, well, except without the helmet, unflattering bike shorts and asphalt that hurts when you fall because you can’t get out of your bike clips fast enough. Let’s rephrase that. Learning to paddleboard offers...

10 Essentials for an Epic Family Camping Trip

Camping: The art of getting closer to nature but farther away from the nearest hot shower and running toilet. Alright, all jokes aside: we're suckers for a good camping trip. What could be better than a day filled with exploring the woods and an evening spent under a blanket of...

5 Ways to Rock a Sarong

Of all our favorite beach-ready outfits, few garments provide versatility quite like the sarong. The twist and tie design of our sarong wrap can effortlessly transform the piece from an easy-going beach look to a casual night out. Functional and fashionable, the sarong is an absolute must-have in your wardrobe. ...